Feel free to get in touch with any thoughts/questions - tim@congregation.io
Presentation
LINKS
Benedict Evans (who came up with the Mobile's Eating the World idea) - this is his newsletter, well worth signing up for
http://ben-evans.com/#newsletter
Test any website to see if it's mobile friendly
https://www.google.co.uk/webmasters/tools/mobile-friendly/
Google's Mobile Playbook
http://www.themobileplaybook.com/
Fjord Living Services
https://livingservices.fjordnet.com/
Product Hunt - the best place to go to search and find new apps and digital services
Mary Meeker's Internet Trends, some of the most valuable content on tech and mobile every year
How Instagram-native brands are making millions on mobile
When One App Rules Them All: The Case of WeChat and Mobile in China
Other Valleys, great newsletter on tech & innovation NOT from the UK, US or Europe.
PEOPLE TO FOLLOW
@somoglobal
@mobiadnews
@BenedictEvans
@MobileMktrDaily
@MMAglobal
CAMPAIGNS
Unskippable ads – the BBDO/YouTube experiment for mobile video
Heineken's Where Next campaign and the WARC case study
Oldie but goodie AMF Pensions