Refresh Pls - An Always Updated Marketing Resource
We’ve created Refresh Pls to help non-marketing people understand the critical ideas and tools used in marketing today – but all presented in a simple, jargon-free way.
It was co-written with the phenomenal Alfred Malmros and will be continually updated too. Which is why we’ve called it Refresh Pls.
Will it turn you into a marketing expert overnight? Maybe not. But it will provide you with a bundle of tools and ideas to help you answer all the key questions. And when you do come into contact with agencies/marketing people, you'll have a much better understanding of what they're on about.
At Congregation, we build and train creative and marketing teams for some of the world's leading companies such as like Apple, Unilever, Coca-Cola and Google, as well as Europe's fastest-growing start-ups. If you need help identifying some brilliant people/teams or training up your own teams, please get in touch. We'd love to help.